The colour personalities – Spring-linked, Summer-linked, and so on, are based on psychological profiling methods taken directly from Carl Jung, Myers-Briggs and Keirsey. The Myers-Briggs Type Indicator (MBTI) assessment is a psychometric questionnaire designed to measure psychological preferences in how people perceive the world and make decisions. If you’re really interested, then read ‘Gifts Differing’ by Isabel Briggs Myers. Her description of the difference between introverts and extraverts totally saved me from impending brain failure and helped me understand my own personality!
Style personality is totally from the world of image and colour, although before Scott Cornwall sends me a grumpy email, I need to include the world of hair here too! There are loads of different approaches around and I have used virtually all of them over the years. At one time, we had about 73,000. Well, it certainly seemed like it at the time! The problem is that the more ‘types’ there are, the more chance your client’s eyes will glaze over as you blether on describing each one.
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