You’ll probably be one or a combination of two colour personality types at your core but, if you lead a truly balanced life, you’ll adopt some of the strategies of each of the others to get through whatever life throws at you. For instance, I’m definitely a Winter personality but I have deliberately learned Spring personality traits to help me interact with people. After I use these alien-to-me Spring traits, I am exhausted and, to regenerate my energy levels, I have to revert back to type and go for a lie down in a darkened room.
Read moreMaking judgements about others
When making judgements about others, you probably already know that colour is the first thing we see when we meet someone for the first time. But did you realise that we also make virtually instant judgements about a person’s status and even their spending habits from the colours they’re wearing?
Read moreCan I wear red lipstick?
Can I wear red lipstick? Well first let’s be clear on this, everyone can wear red however, just because you can doesn’t mean you should. For instance, Winters need lipstick like they need oxygen but anyone who mistakenly thinks every Winter on the planet can wear strong reds will probably also think that all Winters can wear a strong red lipstick. Really?
Read moreDoes red make you spend money?
Does red make you spend money? The High Street has been using red to make us spend more money for years. Clever marketers have been using all five senses to make us spend more money with them for such a long time now we don’t even notice what’s going on, and these tactics include colour. Psychologically we are attracted to red because of its frequency. Think how often you see red used in sale signs.
Read moreColour behaviour saves lives
It may be difficult to believe but I was born shy. I thought that no-one was interested in anything I had to say. So-called friends continually talked over the top of me. Confidence? I didn’t know the meaning of the word. I felt the only thing I was good for was a life of working a low-level desk job. I had no self-esteem like Cinderella before the Fairy Godmother sorted her out!
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